Branding | Print | Digital | User Experience

Starting with company-wide surveys, discovery and brainstorming sessions, we refreshed Transwestern's logo and created a more vibrant color palette with unique hues for each of Transwestern's companies, then completely redesigned the whole Transwestern brand system. Creating a brand guide that was then used to produce a new website, email templates, brochures, advertisements, stationary, presentations and all other collateral.